Privacy Policy

Last Updated: September 2024

Blu Atlantiq, LLC

Blu Atlantiq, LLC (“we,” “us,” and “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, maintain, and share your personal information in connection with our websites, mobile applications, social media pages, and other technologies we own or operate (collectively, the “Sites”) and the services we provide (the “Services”). This Privacy Policy complies with applicable data protection laws.

The controller responsible for your personal information is:

Blu Atlantiq, LLC
PO Box 64

662 Lancaster Ave

Berwyn, PA 19312

Information We Collect and Process

We may collect the following categories of personal information from visitors to our Sites and users of our Services:

• Identifiers: This includes name, alias, postal address, online identifiers, IP address, email address, account name, Social Security Number (SSN), driver’s license number, passport number, financial information, and medical information. This information is collected directly from users or their household members (18+) and through cookies. It is used for identification, providing Services, and legal compliance.
• Protected Characteristics: This refers to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, and gender identity. It is collected directly from users or potential users for identification, providing Services, and legal compliance.
• Sensitive Personal Information: This includes SSN, driver’s license number, racial or ethnic origin, religious beliefs, and genetic data. It is collected directly from users or potential users for identification, providing Services, and legal compliance.
• Internet or Network Activity: This includes browsing history, search history, and interactions with our Sites. It is collected through cookies, pixels, and other tracking devices for identification, providing Services, and legal compliance.
• Geolocation Data: This includes location or movements, collected through cookies and tracking devices for identification, providing Services, and legal compliance.
• Professional or Work-Related Information: This includes current or past job history and performance evaluations. It is collected directly from users or potential users for identification, providing Services, and legal compliance.
• Inferences: This includes profiles reflecting preferences, behaviors, intelligence, and aptitudes. It is collected directly from users or potential users for identification, providing Services, and legal compliance.

Cookies and Automatically Collected Information

When you visit our Sites, our servers automatically collect limited information about your device, including through cookies and third-party tracking tools. Cookies are small text files stored on your device to enhance user experience and collect data about your interactions with our Sites.

Legal Bases for Processing

We process your personal information based on the following legal grounds:

• Legitimate Interests: Processing is necessary for the lawful and efficient operation of our Services, and it does not adversely affect your rights or freedoms.
• Consent: We may collect your personal information with your consent, which you can withdraw at any time.
• Contractual Obligation: We process personal information to perform a contract or to take steps at your request before entering into a contract.
• Legal Compliance: We may collect and process your personal information to comply with applicable laws and protect vital interests.

Use of Personal Information

We use your personal information for the following purposes:

• To provide our Services
• To manage our business operations and improve user experience
• To prevent, detect, or investigate fraud and unlawful activity
• To comply with legal, regulatory, or contractual obligations
• To keep you informed about our Services and updates
• For other purposes, with your consent, when necessary

Disclosures of Personal Information

We do not sell your personal information. However, we may share it with:

• Service Providers: To enhance our Sites and Services, support our systems, and provide customer support.
• Business Partners: To offer our Services or host events.
• Medical Providers: For those involved in your care.
• Legal Authorities: In response to legal requests or to prevent harm or fraud.

Cross-Border Transfers

Your personal information may be transferred to jurisdictions outside your own, including countries with different data protection standards. By using our Sites and Services, you consent to such cross-border transfers.

Retention of Personal Information

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including meeting legal, regulatory, and accounting obligations.

Security of Personal Information

We take reasonable steps to protect your personal information with administrative, technical, and physical safeguards. If you have an account with us, it is your responsibility to keep your login credentials confidential.

Your Choices & Rights

Depending on your location, you may have rights under applicable data protection laws, including:

• Access to personal information
• Deletion of personal information
• Correction of inaccurate personal information
• Restriction of data processing
• Objection to further processing
• Data portability
• Withdrawal of consent
• Filing a complaint with a Supervisory Authority

California Residents

California residents have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to Know: Request information about our collection and use of your personal information over the past 12 months.
• Right to Opt-Out: Choose not to have your personal information sold or shared.
• Right to Limit Use of Sensitive Personal Information: Request limitations on how we use sensitive data.
• Right to Delete: Request deletion of your personal information, subject to certain exceptions.
• Right to Correct: Request correction of inaccurate personal information.
• Non-Discrimination: You will not be treated unfairly for exercising your privacy rights.

European Economic Area (EEA), UK, and Switzerland Residents

Individuals in the EEA, UK, or Switzerland have similar rights under GDPR, including access to personal data, correction, deletion, objection to processing, and data portability.

Verifying Your Request

We may request verification of your identity before fulfilling requests related to your personal information. We may also charge a reasonable fee or refuse requests that are excessive, repetitive, or unfounded.

Third-Party Links

Our Sites may contain links to third-party websites. We are not responsible for the privacy practices or content of such websites.

Children’s Privacy

We do not knowingly collect personal information from children under the age of 13. If you believe a child has provided us with personal information, please contact us, and we will delete it from our records.

Changes to this Privacy Policy

This Privacy Policy is effective as of the date stated above. We may update this policy periodically, and continued use of the Sites after changes constitutes acceptance of the updated policy.

Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Email: info@babywith.us